EASIS Simply is a new concept within the EASIS brand. It consists of various products of which the ingrediens list is easy-to-read. The primary element is good commodities and like all of our other products; no added sugar. Additionally, the Simply products are made without sweeteners as well. This is what makes the Simply line unique in the EASIS universe. The Simply line intends to meet the need of consumers who wish for the ingredienslist to be 'readable'. Consumers who not necessarily cares about carbs, sugar etc., but on the other hand want to enjoy transparent products.